Why Figma Stock (FIG) Is Skyrocketing After OpenAI Integrates It Into ChatGPT
Figma has become one of the hottest names in tech this week after OpenAI announced that the design platform would be directly integrated into ChatGPT. The move, revealed during OpenAI’s highly anticipated DevDay event, instantly turned investor attention toward how AI and creative software might work hand in hand — rather than compete.
OpenAI DevDay Announcement Sends Shockwaves Through the Software Industry
At the 2025 OpenAI DevDay, CEO Sam Altman showcased a new Apps SDK that allows companies to connect their tools directly into ChatGPT. Among the first to participate was Figma, known for its collaborative design capabilities.
During the live demo, Altman showed how a user could describe a product or interface idea in ChatGPT, and Figma would automatically transform that concept into a visual layout — all within the chat. The example impressed developers and analysts alike, who viewed the integration as a sign that AI might empower, not replace, traditional software.
Industry analysts noted that the collaboration aligns with OpenAI’s broader vision: to make ChatGPT a universal workspace where apps and tools can co-exist and enhance each other, rather than operate in isolation.
Figma Stock (FIG) Skyrockets Following the News
Investor reaction was swift. Figma Stock (FIG) climbed sharply after the announcement, reaching intraday highs of nearly +16% before settling around 7.4% higher by the end of trading. By market close on October 6, 2025, the stock stood at $56.96, according to StockAnalysis data.
This surge positioned Figma among the top gainers in the SaaS sector for the week, as investors interpreted the move as validation that established software companies could thrive alongside AI innovations.
| Metric | Value |
|---|---|
| Stock Symbol | FIG |
| Date | October 6, 2025 |
| Intraday Peak | +16% |
| Closing Change | +7.39% |
| Closing Price | $56.96 |
Market analysts from CFRA and MarketWatch commented that the partnership signaled a turning point: “Software isn’t being eaten by AI — it’s being redefined by it.”
Why OpenAI’s Move Matters for Figma
The integration offers three major advantages for Figma:
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Visibility and Accessibility: Being embedded inside ChatGPT means millions of users can access Figma features without leaving the chat. This could introduce the platform to an entirely new audience, particularly startups and small teams using ChatGPT for brainstorming and prototyping.
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Seamless Collaboration: Designers, product managers, and AI assistants can now co-create in real time. ChatGPT can generate interface ideas, while Figma refines them into shareable mockups instantly.
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Enhanced Market Position: Instead of competing with AI tools, Figma now positions itself as a core creative engine within the world’s most popular AI platform.
Such exposure could significantly increase Figma’s daily user engagement and deepen its value in corporate and educational environments that already rely on ChatGPT for project development.
Analysts See a Broader Trend Emerging
Tech analysts see the collaboration as part of a wider transformation across the software landscape. Integrations like these could become the norm, where apps act as extensions of large AI models rather than standalone services.
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Complementary Relationship: OpenAI’s model allows apps like Figma to showcase their strengths while benefiting from ChatGPT’s intelligent prompts and automation.
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Pressure on Competitors: Adobe, Google, and other creative software companies now face renewed urgency to enhance their AI capabilities to stay competitive.
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Platform Shift: As users spend more time inside ChatGPT, traditional app stores and web interfaces might see reduced traffic, changing how software is distributed and discovered.
Investor Optimism and Possible Challenges Ahead
While the market enthusiasm is clear, experts warn that valuation risks remain. Figma’s stock now trades at high forward multiples, reflecting heavy investor expectations for future AI-driven growth.
Potential challenges include:
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Integration Reliability: The ChatGPT-Figma connection must work smoothly at scale. Any performance issues could quickly temper user excitement.
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Dependence on OpenAI’s Ecosystem: As ChatGPT evolves, Figma will depend on how OpenAI manages app visibility, monetization, and data access.
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Competitive Response: Rival platforms may rush to release similar integrations, diluting Figma’s early advantage.
A New Era for AI and Software Collaboration
The strong performance of Figma Stock (FIG) following OpenAI’s announcement highlights a powerful new reality: AI isn’t replacing creativity — it’s amplifying it. The partnership demonstrates how traditional software can gain renewed momentum by embracing AI-driven ecosystems like ChatGPT.
As Figma becomes an integral part of the ChatGPT workspace, it stands as a model for how human imagination, design, and artificial intelligence can merge to reshape the future of digital creation.
